Email Marketing Manager (Pleasanton)

  • Address:Pleasanton, CA 94566 (map)
  • Date Posted:08/25/16
  • Job Type:Full-time
  • Description:
  • Do you have the eCommerce and marketing skills to help us take a dynamic, successful business to yet another level? We’re growing fast, and we’re looking for the best marketing talent to grow with us.Who We AreThrough our network of websites and mobile apps, PlanetArt gives consumers the opportunity to design personalized products like holiday cards, photo canvases and customized gifts that are professionally printed. We provide consumers with unmatched tools and content and an unparalleled end-to-end customer experience that result in high-quality and meaningful finished products and memorable celebrations of life events.Our purpose is quite simple: We deliver smiles.What You’ll DoThis individual must be comfortable managing multiple projects, with strong project management skills and an eye for detail. This candidate must be very comfortable in a fast-paced, multi-tasking, fluid environment. A “can-do” attitude and superb interpersonal skills, both verbal and written, are an absolute must.A creative and dynamic Email marketing thinker, the Email Marketing Manager will be involved in some or all of the following: targeted Email campaigns with numerous Emails going to numerous customer segments, working with designers and developers to create new emails, deploying emails through our Email Service Provider, becoming a subject matter expert on our database and ensuring we have proper segmentation and list pulls. Reporting to the Director of Online Marketing, this person will provide critical assistance in the implementation of revenue generating initiatives.The Email Marketing Manager will have the following key objectives: Achieve Revenue and Gross Profit plans by quarter.Drive the effectiveness of our emails by maximizing performance metrics such as open rate, click-through rate and conversion rate.Key MetricsAchieve revenue targets for Email Marketing.Help achieve revenue targets for the Direct Marketing team.Achieve marketing metrics e.g. open rates, click-through rates, average order values, revenue, ROI.What You Should Have· 5+ years experience in Email Marketing· Strong analytical and quantitative skills a must.· Proficiency with Excel, PowerPoint and Word.· Self-directed, proactive and able to define and execute projects independently.· Comfortable working with customer databases, segmentation, and list pulling.· Bachelor’s Degree.How to ApplyIf you would like to work in a creative, collaborate, high-growth environment, PlanetArt’s Email Marketing Manager role may be for you! Please submit your resume and cover letter. We look forward to hearing from you!
Ad ID: 45750552
  • Posted by: Ad Partner | View all ads
  • Profile: Active since 08/2016
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